We believe betting should be transparent, safe, and enjoyable. as444 was built with exactly that in mind — for the millions of sports fans across Bangladesh.
Keeping your personal information and funds fully secure is our top priority.
After a win, your funds land in your balance within just a few minutes.
From the platform to support — everything is available in Bangla.
A consistent, high-quality experience across all your devices.
Online Sports Betting in Bangladesh had long been a frustrating experience — unclear odds, delayed payouts, and no Bangla support. To fix these problems, as444 Journey started in 2018.
Our founding team has a deep understanding of cricket and football culture in Bangladesh. They wanted to build a platform where an everyday Bangladeshi user could place bets in their own language, using familiar payment methods, with the highest level of security.
Today, as444 is one of the fastest-growing online betting platforms in Bangladesh. From Dhaka to Chittagong, Sylhet to Rajshahi — we have active members across all 64 districts.
Team members at the as444 Dhaka office working on platform development
From competitive odds to secure transactions, everything on as444 is built with Bangladeshi bettors in mind.
As444 keeps margins low so you get the best possible returns. For cricket, football, and all major matches, our odds rank among the best in the market. Ensuring fair value on every match is a promise we stand by.
Deposit and withdraw directly via bKash and Nagad, Bangladesh's most popular mobile banking services. Card payments are also supported. All transactions are fully encrypted and secure.
Odds update every 30 seconds during a match. In the in-play market, you can instantly bet on the winning team's odds, wickets, goals, and more.
Our Bangla-speaking support team is available 24/7, every day of the week. Reach us via live chat, email, or phone.
Download the as444 app on Android and iOS for the full desktop experience on your phone. Push notifications, fast loading, and smooth navigation — all in one place.
Welcome bonuses for new members, loyalty points for regular bettors, and prizes in special tournaments — as444 members always have something to look forward to.
An as444 user in Chittagong checking cricket match odds on their mobile
Every decision at as444 is driven by a set of core values that reflect our commitment to our users.
Everything from odds setting to payouts is fully transparent. No hidden charges.
Your account is protected by state-of-the-art SSL encryption and two-factor authentication.
Whether you're new or a long-time member, everyone gets the same quality of service and opportunities at as444.
Responsible betting isn't just a policy at as444 — it's a promise.
What started as a small dream has grown into a platform that millions of Bangladeshi bettors rely on. Every milestone along the way has been made possible by the support of our users.
As444 is now a well-known name in Bangladesh's online Sports Betting industry — but getting here took real effort. From the beginning, we had one core question: how do we make betting simpler, more transparent, and safer for everyday Bangladeshis?
Research has been at the core of as444 from day one. By speaking directly with bettors across Dhaka, Chittagong, Sylhet, Rajshahi, and other cities, we identified three major pain points: language barriers, complicated payment processes, and distrust of unreliable platforms. as444 was built to tackle all three head-on.
A fully Bangla interface, familiar payment gateways like bKash and Nagad, and a licensed operating framework — these three pillars are what established as444's place in Bangladesh's betting market.
In Bangladesh, cricket isn't just a sport — it's a passion. as444 has made cricket markets its biggest investment. Every Bangladesh national team match comes with 50+ markets, from match winner to innings breakdown. Each BPL season also brings exclusive offers and bonuses on as444.
As444 is equally strong on football. From the Premier League, La Liga, and Champions League to the Bangladesh Federation Cup — competitive odds are available across all levels of football. Handicap, Asian lines, goalscorer markets and more are all available at as444.
«I've been using as444 for four years. On other platforms, withdrawals used to take three or four days. With as444, it's done in under 15 minutes. Having support available in Bangla is a huge plus too.»
Every transaction at as444 is protected by 256-bit SSL encryption. Accounts are secured with two-factor authentication (2FA). Our data centers operate to international security standards. No user's personal information is ever shared with third parties.
As444 maintains full transparency in all financial transactions. There are no hidden charges on deposits or withdrawals — what you see is exactly what you pay, nothing more. This transparency has been the single biggest factor in building user trust.
As444 believes betting should be a form of entertainment, not an addiction. That's why our platform includes several responsible betting tools:
As444's backend runs on a state-of-the-art cloud infrastructure that ensures 99.9% uptime. Even during major events like the IPL or World Cup, our servers never slow down. We work with international data providers for real-time odds integration.
Our mobile app runs smoothly even on a 3G connection, because not every part of Bangladesh has consistent 4G or 5G coverage. The as444 app was designed with that reality in mind.
As444 keeps moving forward. We're continuously working on new features, new sports markets, and improved payment options. In the coming years, we plan to expand into e-sports betting, launch an advanced analytics dashboard, and grow our cashback program. Our goal is simple: deliver the best betting experience for every sports fan in Bangladesh.
Join over 1 million members who trust us. Register for free and claim your welcome bonus.